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DSC-S730

Cyber

-shot®

Digital Still Camera

The Sony DSC

S730 boasts enhanced shooting functions at an affordable price. You can capture

photos with a high level of detail thanks to its 7.2 megapixel resolution, 3x optical zoom lens, and a

large, 2.4

”

LCD screen. High ISO sensitivity helps reduce blur when shooting indoors or at twilight,

even without flash.

7.2 Megapixel Super HAD™ CCD

More megapixels give you more detail

and definition when you make big

prints or crop in tight on your subject.

The advanced Sony® Super HAD™

(

Hole Accumulated Diode) CCD

design allows more light to pass to

each pixel, increasing sensitivity and

reducing noise.

3X Optical Zoom Lens

3X optical zoom brings distant subjects

closer to help you capture sharp,

detailed long shots and quickly frame

images for better composition --

great

for family sports, outdoor fun, and

travel photos.

2.4

”

LCD Display

The bright 2.4

” LCD display makes it

easy to compose shots, check results,

share your photos, and read camera

menus, even in full sunlight.

Point Auto Focus

A five-point auto focus evaluates your

shot at 5 points on your screen

-- so

you’ll get great results even with off-

center subjects that make interesting

photo compositions.

High Sensitivity (ISO 1250) Mode

For sharp, flash-free photos without blur,

high sensitivity (ISO 1250) allows

shooting at higher shutter speeds for

better pictures in low-light conditions --

great for birthday parties, indoor

gatherings, and candid portraits.

Convenient Photo Modes

To adjust quickly for specific shooting

situations, you can choose from several

convenient photo modes, including

Auto, Program Auto, and Scene

Selections such as Twilight, Twilight

Portrait, Landscape, Soft Snap, Snow,

High Sensitivity, and Beach

environments.

QVGA Movie Mode

Capture 320 x 240 audio/video clips at

high frame rate (up to 30 frames per

second

). The maximum length of time

you can shoot continuously is about 10

minutes.

Smart Zoom®

Feature

The Sony Smart Zoom®

feature

intelligently “crops into”

the central

portion of interest in your photo,

helping avoid the image degradation

of other digital zooms.

Burst Mode

You can fire off up to 3 shots at

Approx.1.2 second intervals at any

resolution (VGA to full) -- a great way

to capture a child’s first steps or a pet’

best tricks.(Approx. 0.8fps(3 shots))

Histogram

Histogram display gives you more

control over your images with the

ability to optimize exposure

adjustments for better detail in both

light and dark areas of a photo.

22 MB

Internal Memory

Even if you forget your flash memory

card, you can get the shot because 22

internal memory lets you capture a

limited number of shots with in-camera

convenience, then easily transfer your

shots to a PC or optional Memory Stick

Duo™ media.

Memory Stick Duo™ Media

Convenience

A built-in slot accepts optional Memory

Stick Duo™ media or Memory Stick

PRO Duo™ media -- the compact, high-

capacity storage media that make it

easily to upload photos to your PC

and are compatible with millions of

devices worldwide.

Direct Playback button

Direct Playback Button provides one-

touch ability to review images while

shooting, or quickly start up Playback

Mode from power-off status.

Picture Motion Browser Software

Supplied software makes it easier to

upload, organize, and search photos

on your PC. When shooting photos

using your camera and an optional

GPS unit, the software even provides a

convenient map view function that lets

you sort photos by location and

display their origin on a world map.

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DSC-S730Cyber-shot® Digital Still Camera The Sony DSC-S730 boasts enhanced shooting functions at an affordable price. You can capture photos with

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Sony Electronics Inc. • 16530 Via Esprillo • San Diego, CA 92127 • 1.800.222.7669 • www.sony.comLast Updated: 03/31/2009DSC-S730Cyber-shot® Digital St

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